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The Invisible Shepherd – How Digital Platforms Guide Your Tourists (and Your Business)
Discover how TripAdvisor & Google Maps are shaping the tourism industry, how these “digital shepherds” influence traveller choices and how your business can leverage them for success.
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How to Dodge the BS and Find a Marketing Partner Who Actually Gets Your Hospitality Business
Stop wasting money on bad marketing agencies. Learn how to find a partner who understands tourism & gets REAL results.
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How Employee Happiness Fuels Hospitality Success
Discover the secret sauce to hospitality success: happy employees! Learn how happy campers translate to happy customers & higher profits.
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That Time I Ignored Marketing’s “Next Big Thing” (and Made More Money)
Have you ever gotten sucked into the hype of the “next big thing” in marketing, only to find yourself drowning in a sea of empty promises (and a depleted budget)?…
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Monopoly’s Timeless Lessons in Market Domination
Build Your Brand Empire One Property at a Time
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Hospitality’s AI Conundrum: Can Robots Really Sell Sunshine?
Picture this: you’re lounging on a pristine beach, Mai Tai in hand, as a friendly robot glides over, offering folded towels and personalized recommendations for nearby snorkeling spots. Sounds like…
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Are You Chasing Marketing Squirrels? Why the 4Ps Are Still Your North Star
Remember that scene in “Up” where Dug gets distracted by a SQUIRREL! every five seconds? Yeah, that’s kinda what the marketing world feels like these days.
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A Chickens Guide to Targeted Marketing in Tourism and Hospitality
Are you ready to take your tourism or hospitality business from a struggling enterprise to a thriving, highly successful operation? Now, before we get into the nitty-gritty, I want to…
